An easy-to-use application to present the customer’s architectural model at the Gulf International Industry fair. To make a precise digital copy of the model, NGN team took its pictures from all sides using special equipment and then created a powerful application based on the photogrammetry and graphical modeling technologies, AR kit for Apple’s and a special tag for other devices. Using the app and a smaller size model, BIW has made an engaging interactive presentation of its model industrial city at the fair. The AR app may enable to reduce transportation costs as well as time and labor expenditures on the model assembly, enhance customer loyalty, improve company’s PR-campaign, and boost sales.
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